The Latest Product For Prettier Eyes!

Bye-Bye Eye Makeup, Hello 1-DAY ACUVUE® DEFINE™ Brand Contact Lenses


Do you know what really makes someone beautiful?

Turns out, according to a research study by Dr. Darren Peshek, Vision Science Consultant at Odyssey Network Vision Science Lab, your limbal rings are at least partly responsible.

Not sure what a limbal ring is, exactly? Don’t worry, you’re not alone! It is the dark ring around the iris (or colored portion) of your eye. And, it turns out, it is a predominant cue to attractiveness. Research shows that people are more attracted to women and men with limbal rings, as limbal rings are associated with a healthy and youthful appearance.[1] The thicker the limbal ring: the greater the association to youth, health, and vitality. And, well, who doesn’t want to look younger, healthier, and more vital?!

Think your limbal genes are your destiny? Think again.

It’s not often a new beauty product hits the market that revolutionizes the way we think about – and enhance – beauty, but that’s exactly what the ACUVUE® Brand has done with their new 1-DAY ACUVUE® DEFINE™ Brand Contact Lenses. They are a new category of prescription eye enhancement lenses that accentuate the eye’s natural beauty.

With the proven design of the #1 daily disposable, 1-DAY ACUVUE® MOIST, including all the benefits of oxygen permeability and moisture, 1-DAY ACUVUE® DEFINE™ Lenses take functionality to a whole new beauty-boosting level.

I didn’t even think I needed contact lenses when I decided to try 1-DAY ACUVUE® DEFINE™. They really are a beauty product, a new way to enhance your beauty, whether you require vision correction or not! (You can even get them sans-vision correction for all the beauty-boosting benefits, without affecting your vision…ya know, for all you lucky ladies out there with perfect peepers!)

How They Work:

1-DAY ACUVUE® DEFINE™ Brand Contact Lenses heighten the appearance and brightness of the eye in two ways; first by creating a clearly defined limbal ring (the outline around the iris), and second; by using iris-inspired designs that have light-effect patterns that add depth and dimension without changing the eye’s natural coloring. 1-DAY ACUVUE® DEFINE™ Brand Contact Lenses use BEAUTY WRAPPED IN COMFORT™ Technology that encloses the pattern within the clear lens so the design elements are not in direct contact with the surface of the eye.

I had never worn contact lenses before and this process was a breeze! From my fitting with Dr. Shah in Santa Monica, California to getting better and better at putting them in each morning, I am LOVING my new contact lenses and their radiant impact! I even find myself skipping my mascara and eyeliner since 1-DAY ACUVUE® DEFINE™ make my eyes pop all on their own!

1-DAY ACUVUE® DEFINE™ come in 3 effects designed to enhance your natural eye color by adding more dimension to your iris and defining your limbal ring. The result: eyes that appear brighter and more dynamic and even more awake!

With my brown eyes, I’ve been wearing both 1-DAY ACUVUE® DEFINE™ NATURAL SHIMMER™ and 1-DAY ACUVUE® DEFINE™ NATURAL SHINE™ (the latter is a bit more dramatic on my eyes). For me, 1-DAY ACUVUE® DEFINE™ NATURAL SPARKLE™ didn’t have a dramatic impact. But you should try all 3 because they’re enhancements and, since no iris is the same, the lens will look different on each person who wears it. Plus, they’re daily disposable, so you really can experiment with all 3 effects!

Important Information For Contact Lens Wearers:

1-DAY ACUVUE® DEFINE™ Brand Contact Lenses are available with and without vision correction. An eye care professional will determine whether contact lenses are right for you. Although rare, serious eye problems can develop while wearing contact lenses. To help avoid these problems, follow the wear and replacement schedule and the lens care instructions provided by your eye doctor. Do not wear contact lenses if you have an eye infection, or experience eye discomfort, excessive tearing, vision changes, redness or other eye problems. If one of these conditions occurs, remove the lens and contact your eye doctor immediately. You should never share your lenses with anyone else. For more information on proper wear, care and safety, talk to your eye care professional and ask for a Patient Instruction Guide, call 1-800-843-2020 or visit


Ps. This blog post is sponsored by ACUVUE® Brand. I was fitted with and given 1-DAY ACUVUE® DEFINE™ Brand Contact Lenses by Johnson & Johnson Vision Care Companies±as part of preparing this blog post. I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission guidelines concerning the use of endorsements and testimonials in advertising. ±In Canada: Johnson & Johnson Vision Care, division of Johnson & Johnson, Inc. In the US: Johnson & Johnson Vision Care, Inc.

[1] Peshek, Semmaknejad, Hoffman and Foley. “Preliminary Evidence that the LimbalRing Influences Facial Attractiveness.” Evolutionary Psychology. 2011. 9(2): 137-146.