Makeup Free Mondays is all about authentic, natural and real beauty. And while we certainly admire and appreciate the breadth of the makeup free movement across industries, publications and people, we’re concerned about its authenticity.

To learn more about Makeup Free Mondays, its mission and its charitable component, click here!

Here, our open letter to the editors of the magazines promoting celebrities posing without makeup:

To the Editor,

The latest proliferation of images of celebrities posing sans cosmetics is refreshing – and the intentions are certainly pure. That being said, without also eliminating digital alterations and crafty lighting, the message falls short. With skin rendered flawless and eyes brightened by a computer, these images (albeit unintentionally) undermine the overall intent, or what we imagine it to be: to promote natural beauty.

Natural beauty is what we look like without professional fashion and hair stylists and certainly without the use of Photoshop.  It is through promoting true, natural beauty that we can expand the definition of beauty, shed light on what really defines beauty and promote self-confidence and comfort in one’s own skin. Moreover, it is our fear that such a flawless (digitally altered) picture of “makeup-free” beauty, under the guise of “real” or “natural” beauty, just further solidifies the unattainable standards of beauty already perpetuated by so many publications – standards that lead to low self-confidence as well as eating disorders both of the restrictive and binge eating kind.

Both magazines and celebrities hold a lot of power. They set standards of beauty and influence the way women perceive themselves. So while we applaud the recent celebrities willing to go without makeup, we wish that the images shown were of these stars both makeup and photoshop free (like the images sent to us of the numerous women joining our Makeup Free Mondays movement) – then we can talk real beauty. Until then, we hope you’ll join The Beauty Bean’s Makeup Free Mondays movement to promote real beauty, authentically.


Alexis Wolfer
Founder & Editor-in-Chief

Please let us know your thoughts below! And email your makeup free picture to, upload it on Twitter using the hash-tag #MakeupFreeMondays or post it on The Beauty Bean’s Facebook Fan Page to show your support for real beauty.


  1. Kate Herman Reply

    What a great article! I am always shocked to see that celebrities really look like without airbrushing and photo shopping. I don’t get the point of magazines promoting an image that isn’t really even how celebrities look! If no one really looks like this, why are magazines altering images to look unrealistic and thus setting unrealistic standards for women to look at? I think make up free monday’s is a great way to start and makeup free celebrities are refreshing as well, but it isn’t enough as the article states. Let’s see some real bodies on these women!

  2. Joseph Jefferson Reply

    Great article. Bold creative move. I hope your “Makeup Free Monday” catches on. If women want equality, which they more than deserve why not appear as you are. Why hide behind layers of gook.
    What a pleasure it would be to see my date as she really is. I can’t count the number of times that I went to sleep with someone who I did not recognize the next morning. I much prefered the morning “real” person.

  3. Way to go Alexis! I cannot think of a more refreshing way (and time saving too) then to welcome Monday mornings makeup free. I applaud you for celebrating and encouraging each of us to bring out our real beauty. For the record, I am already a subscriber to Makeup Free Mondays and I am loving it!

  4. You’re perfectly right: There’s little point in going without makeup if your image is going to be adjusted artificially afterward. You’re just exchanging one form of image-altering for another.

    In fact, altering a photo is if anything more deceptive, since you can achieve effects not possible in the real world. Also, though it’s usually fairly easy to tell when a person is wearing makeup, it’s often hard or impossible to tell when an image has been altered.

  5. I couldn’t agree with you more! The women you have featured are beautiful! No makeup necessary!

  6. Great article! I recently took part in Makeup Free Mondays and it felt very good! Keep up the awesome work Alexis!

  7. Ok Alexis, I saw your makeup free picture. You are beautiful and your skin is GORGEOUS. If I had your skin you couldn’t PAY me to wear makeup. You’re very, very lucky :)
    I almost never wear makeup. Not to work anyway. And I have a bit of acne scarring. I just got to the point where I was like, why am I so afraid of what others are going to say? Makeup was only making my skin worse, so why try ot cover it up, when its making the situation worse? I know people still look at me and think, “she would look so much better with makeup”, but I don’t care. Its helped a lot with my acne, thats all I care about.

  8. I really love this concept too. I agree that these celebrity no make-up photos are misleading. Where are any wrinkles or a tiny bit of redness?

    Haha. Great comment Joseph. It’s funny how many guys I know prefer a woman without makeup when lots of women think the opposite.

    I too used to be self conscious about acne scarring & redness & still don’t like it sometimes now but then I go out & see other women with the same issues not wearing makeup &
    they look beautiful so I am too!

  9. Pingback: Makeups Free Mondays With Rosilyn Rayborn The Beauty Bean – Beauty | Fitness | Fashion | Nutrition | Healthy Recipes | Real Beauty | Makeup Free Mondays

Write A Comment