Because strong brows are in for fall (as if I didn’t already – er, always – have Brooke Shields brow envy), long lashes are never not in, and, well, because for better or worse I was not blessed (or cursed) with lots of body hair, I practically jump for joy when a new product launches that gives me hope of being able to enhance both my lashes and brows.
Sure, I’m lucky enough not to worry about thick arm hair, missing a spot while shaving or embarrassing underarm stubble, but when the bleach brow trend went out of style, well, my brows did too. And while I admire women who gorgeously rock the faux lashes on a regular basis (ahem, Amber Katz of Beauty Blogging Junkie who does it oh, so glamorously!), I can’t seem to apply faux lashes well (EVER) and lash extensions make my lids feel heavy and illicit a panic attack when they start to fall off for fear that a) my natural lashes are washing away down the drain as well and b) that now everyone will know that my lashes are lacking (because this is obviously what everyone focuses on when they see me, clearly…).
From brow to lash, I’ve dyed ‘em and extended ‘em (yes, I even tried eyebrow extensions with real hair glued to my brows during my Stylecaster days, which was weird and made me feel like how I imagine overly Botoxed women feel: plastic, stuck and immobile). I even used prescription Latisse on both brows and lashes until my eyelids and eyebrows started turning a bit brown…and not in the “this is great, now I have permanent eyeliner and always filled in brows kinda way.” (It’s a potential side effect that affects some of the unfortunate ones among us, so while Latisse worked brilliantly on my hair growth, I had to discontinue use.)
Needless to say (after a long-winded account of my lacking lash and barely-there brow woes), I was pumped when I heard about Elizabeth Arden’s brand new PREVAGE® LASH + BROW ENHANCING SERUM ($98, available in October 2012), one of the most effective and clinically proven products for lash and eyebrow growth! Proven to improve the length, thickness and fullness of lashes in 100% of women in only 2 weeks and clinically proven to provide a 40% improvement in the appearance, length, thickness and density of lashes in 4 weeks, clearly I HAD. TO. HAVE. IT.
Sweep a thin coat of Elizabeth Arden PREVAGE® LASH + BROW ENHANCING SERUM on lashes and brows to support and enhance every stage of your brows’ and lashes’ natural growth cycles for longer, fuller lashes and brows that are breakage, brittleness and loss. And man oh man do I want that. All of it!
I’ve been using it on my brows for the last week or so and while I think I see a difference, it could just be the placebo effect right now. But with 100% of women in clinical trials showing improvement after 2 weeks, you can bet I’m sticking with this. Forever. (Feel free to buy stock now, because I’ll be loading up and I have a feeling all you fellow bare-browed and wispy lashed ladies out there will too!)
PS. Check out Elizabeth Arden’s Pinterest Page! For every re-pin of an image that has the #pinittogiveit hashtag, Elizabeth Arden is donating an eye liner to Look Good Feel Better! So, pin it to give it :)
Sponsored by Elizabeth Arden